Jay Sapia

More revenue
from the product
you already
built.

When commercial strategy, product, and innovation aren’t aligned, revenue gets left on the table.

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What I Do

I work with B2B software companies to connect product decisions to revenue through commercial strategy, payment economics, and growth-focused roadmaps.

Three outcomes I deliver

01

Find the Revenue Gap

Most B2B companies are leaving significant revenue on the table without knowing exactly where. We run a structured diagnostic on your existing product strategy, portfolio, pricing, and roadmap to surface the primary gap with a 90-day roadmap to close it.

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02

Fix the Product Strategy

Proprietary software is only valuable if the commercial strategy around it is sound. We sharpen your pricing architecture, monetization model, and product positioning so your offeringecomes a competitive advantage.

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03

Scale Product-Revenue

Growth stalls when product strategy and commercial strategy aren't speaking the same language. We build the bridge aligning your roadmap, portfolio, and go-to-market around a single growth thesis that compounds over time.

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Advisory

Revenue is flat.
The roadmap
is full.
"So why isn't
it working?"

That question keeps more good leaders up at night than they'd ever admit. The answer is almost never the product.

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◆
The Revenue Gap "Our roadmap is full, but our growth is flat." You're shipping at velocity but it's not converting to revenue. Features aren't the problem strategy is.
◆
The Frankenstein Portfolio "We have disconnected products that don't sell as one." Years of acquisitions or siloed builds left you with a fragmented toolkit nobody can sell as a unified solution.
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The Strategy Gap "We have high-level goals and low-level tickets nothing in between." There's no bridge translating your vision into a coherent product direction the whole company can execute against.
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The Payments Product Problem You built proprietary payment infrastructure. Now you need to monetize it strategically. That requires domain knowledge most consultants don't have.
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